The Comfy Cup™ Chronicles 4/4

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The Comfy Cup Chronicle Part 8: How we Turned Product Testing and Evaluation into "Happenis Hou

"Good feedback is the key to improvement." With thirty prototypes in hand, we needed to find out if kids actually liked the Comfy Cup™...

The Comfy Cup Chronicle Part 7: How The Comfy Cup Got It's Name.

In order to add a trademark symbol to the product, it needed a name and a logo. We tossed around quite a few ideas for product names (and...

The Comfy Cup Chronicle Part 5: The Evolution of the Comfy Cup

“If you’re not embarrassed by the first version of your product, you’ve launched too late.” – Reid Hoffman, co-founder of LinkedIn. Kyler...

The Comfy Cup Chronicle Part 3: Hey, Can Your Mom Make Me a Comfortable Cup Too? The Product Develop

Kid inventor seeks help for product development.

The Comfy Cup™ Chronicle Part 2: Creating a Solution, a Comfortable Athletic Cup

We taught our son to approach challenges as opportunities for solutions.