The Comfy Cup Chronicle Part 12: "Nesting" Before The Comfy Cups' Arrival"Success is where preparation and opportunity meet." This point in our journey marked a lot of anticipation and excitement. There was a...
The Comfy Cup Chronicle Part 10: Packaging the “Package Protector”"Life is like riding a bicycle. In order to balance, you must keep moving." -Albert Einstein Before manufacturing could begin, we needed...
The Comfy Cup Chronicle Part 9: Another Round of Prototypes"We keep moving forward, opening new doors, and doing new things, because we're curious and curiosity keeps leading us down new paths."...
The Comfy Cup Chronicle Part 8: How we Turned Product Testing and Evaluation into "Happenis Hou"Good feedback is the key to improvement." With thirty prototypes in hand, we needed to find out if kids actually liked the Comfy Cup™...
The Comfy Cup Chronicle Part 7: How The Comfy Cup Got It's Name.In order to add a trademark symbol to the product, it needed a name and a logo. We tossed around quite a few ideas for product names (and...
The Comfy Cup Chronicle Part 5: The Evolution of the Comfy Cup“If you’re not embarrassed by the first version of your product, you’ve launched too late.” – Reid Hoffman, co-founder of LinkedIn. Kyler...
The Comfy Cup Chronicle Part 4: Don't Be Afraid to Ask for Help. How We Found a Factory to Man"If the original plan doesn't work, change the plan, but never the goal." As luck would have it, my cousin's father-in-law, Tony, owns a...