The Comfy Cup Chronicle Part 16: Happy Birthday, Comfy Cup™"The discipline you learn and character you build from setting and achieving a goal can be more valuable than the achievement of the goal...
The Comfy Cup Chronicle Part 15: Tag Lines“Be undeniably good. No marketing effort or social media buzzword can be a substitute for that.” - Anthony Volodkin As we developed our...
The Comfy Cup Chronicle Part 14: Testing the Comfy Cup™“It doesn’t matter how many times you fail. It doesn’t matter how many times you almost get it right. No one is going to know or care...
The Comfy Cup Chronicle Part 13: Learning Opportunities"An investment in knowledge pays the best interest." - Benjamin Franklin It seemed that each day would present us with new tasks to...
The Comfy Cup Chronicle Part 12: "Nesting" Before The Comfy Cups' Arrival"Success is where preparation and opportunity meet." This point in our journey marked a lot of anticipation and excitement. There was a...
The Comfy Cup Chronicle Part 11: Manufacturing Begins"Nothing in life is to be feared, it is olny to be understood. Now is the time to understand more so we may fear less." -Marie Cure We...
The Comfy Cup Chronicle Part 10: Packaging the “Package Protector”"Life is like riding a bicycle. In order to balance, you must keep moving." -Albert Einstein Before manufacturing could begin, we needed...
The Comfy Cup Chronicle Part 9: Another Round of Prototypes"We keep moving forward, opening new doors, and doing new things, because we're curious and curiosity keeps leading us down new paths."...
The Comfy Cup Chronicle Part 8: How we Turned Product Testing and Evaluation into "Happenis Hou"Good feedback is the key to improvement." With thirty prototypes in hand, we needed to find out if kids actually liked the Comfy Cup™...